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Making News


CANADA – News media, industry publications, real estate boards and associations, charities, individuals and companies rebroadcast and take inspiration from news about our active members. REM Online is a regular supporter and hosts an archive of hundreds of our Sutton Spirit stories. More are highlighted on the REALTORS Care® website, a philanthropic branch of the Canadian Real Estate Association (CREA).


Additional real estate boards and associations that frequently celebrate Sutton news include Ontario, the Fraser Valley and Vancouver Island.


Print and online media welcome our releases as news tips to inspire their own coverage. CBC (in multiple cities), the Calgary Sun, the Edmonton Journal, the Toronto Star, Metro Ottawa, Peace Arch News, Burnaby Now, Nanaimo News Bulletin and many others have recognized Sutton members who give back to the community. The coverage has also helped to spread the word about fundraisers (e.g., tournaments, galas and barbeques), potentially boosting participation and donations.


Charitable organizations typically have limited staff, so they welcome our stories as content for their websites and communication materials. ErinoakKids Children's Treatment Centre, the SickKids Foundation, the SPCA, Habitat for Humanity and multiple hospices are just a few of the organizations that have recognized the efforts of Sutton Brokers, REALTORS® and staff.


Via digital tools, it is easy for our members, who receive Sutton Spirit emails, to share them within their own circles of friends and clients. It costs nothing and takes seconds.


In addition to reaching valuable community partners, Sutton Spirit stories appear on our own www.suttonspirit.com. There are links at the bottom of each story for visitors to rebroadcast posts on Facebook, Twitter and LinkedIn along with a quick link URL function.


The perennial favourite among traditional networking tools remains our Referral Directory. More than 200 offices across Canada receive this directory. This print publication includes a year of Sutton Spirit stories.


Sutton is a 100% Canadian-owned and operated company with more than 7,000 REALTORS® in over 200 offices nationwide. To find out more about Sutton, visit www.sutton.com. To learn more about Sutton Spirit, visit www.suttonspirit.com.


Sutton Group Realty Services Ltd. Contact:

Brooke Matthews

604-691-1689

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